Behind every qualification is someone worth recognising. But with nominations and attendance declining, the Victorian Training Awards needed to make the people behind Victoria’s training sector feel visible again.
Working within Victorian Government brand guidelines, I created a cast of characters representing students, teachers, trainers and providers. Each character was brought to life in their own training environment before coming together as one connected scene, celebrating the diverse people who make Victoria’s training sector what it is.
The campaign rolled out across digital channels to rebuild recognition, participation and excitement around the awards
– Event Campaign Design
– Social Content
– Print Design
– Website Design
– Event Campaign Design
– Social Content
– Print Design
– Website Design
